Mother Dairy is one of India’s most trusted dairy brands and it also offers range of milk and dairy products. It has strong market presence and also provides franchise and distributorship opportunities for entrepreneurs. In this article, we will cover the investment details, profit margins, and the application process to become a Mother Dairy franchise partner.
Table of Contents
Overview of the Mother Dairy Franchise
Brand History & Expansion
- 1974 – Mother Dairy was established by the National Dairy Development Board (NDDB).
- 1984 – The brand then expanded to include more number of variety to their dairy products.
- 2000 – Introduction of Safal (fruits & vegetables) and Dhara (edible oils).
- 2020 – Continuous expansion through franchises and retail outlets across India.
Vision & Mission
- Vision: They have the vision to become India’s leading dairy and food brand, ensuring high-quality and nutritious products for their consumers.
- Mission: Their mission is to provide affordable dairy and food products while supporting local farmers and ensuring sustainable business practices.
Mother Dairy Franchise Cost & Investment Breakdown
Franchise Cost & Setup Requirements
- Initial Franchise Fee: ₹50,000 – ₹5 lakhs (varies based on location and type of franchise)
- Setup Cost: ₹5-10 lakhs (includes infrastructure, refrigeration, and branding)
- Space Requirement: Minimum 200-500 sq. ft. (ground floor preferred)
- Equipment Provided: Cold storage, deep freezer, billing system, and POS software
- Ongoing Monthly Expenses: ₹50,000 – ₹1.5 lakhs (rent, staff salaries, electricity, and stock replenishment)
Expected ROI & Profit Margins
- Profit Margin: 20-25% on dairy products and up to 30% on Safal and Dhara products
- Revenue Sources: Direct consumer sales, bulk orders, and retail partnerships
- Break-Even Period: Estimated at 1.5 to 3 years, depending on location and sales volume
Mother Dairy Franchise ROI Calculator
Use the following formula to estimate your Return on Investment (ROI):
ROI Formula
ROI = (Annual Profit / Total Investment) × 100
Example Calculation
- Investment: ₹10,00,000
- Monthly Revenue: ₹3,00,000
- Operating Costs: ₹2,00,000
- Annual Profit: ₹1,00,000 × 12 = ₹12,00,000
- ROI: 120% per year
ROI Calculator
Your ROI will be displayed here.
How to Apply for a Mother Dairy Franchise
Application Process
- Submit Inquiry – You can easily apply online through the official Mother Dairy website (www.motherdairy.com).
- Attend Franchise Meeting – Attend meeting and learn about brand expectations and investment details.
- Review Franchise Agreement – Understand fees, responsibilities, and profit-sharing terms.
- Secure Financing – Arrange funds through personal savings or bank loans.
- Sign the Franchise Agreement – Officially become a franchisee.
- Training & Setup – Receive operational and business training from Mother Dairy experts.
- Grand Opening! – Start serving customers and generating revenue.
Pros & Cons of Owning a Mother Dairy Franchise
Pros
- Established brand with a large customer base
- Low investment compared to other food franchises
- No royalty fees
- Strong demand for dairy and food products
- Complete training and operational support
Cons
- Strict adherence to franchise policies and quality standards
- Competition from local dairy brands
- Monthly operational expenses can be significant
Frequently Asked Questions (FAQs)
What is the cost of a Mother Dairy franchise?
The total investment ranges from ₹5-10 lakhs, covering franchise fees, setup costs, and equipment.
How long does it take to recover the investment?
1.5 to 3 years, depending on sales and location.
Do I need prior experience in the dairy industry?
No, prior experience is not required. Mother Dairy provides full training and support.
What are the ongoing operational costs?
Monthly expenses range from ₹50,000 to ₹1.5 lakhs, including rent, salaries, and utilities.
Can I open multiple Mother Dairy outlets?
Yes, franchisees can expand by opening multiple outlets based on performance and location demand.
How can I apply for a Mother Dairy franchise?
To apply, visit www.motherdairy.com, fill out the franchise inquiry form, and follow the application process.
Conclusion: Is Mother Dairy the Right Franchise for You?
Mother Dairy is an excellent opportunity for entrepreneurs looking to invest in the dairy and food industry. With a low investment, strong brand reputation, and high demand, it offers a promising business model with significant profit potential.
Interested? Contact Mother Dairy today or visit www.motherdairy.com for more details.
