Looking to tap into India’s booming wellness and fitness market? A Chisel franchise might be the perfect opportunity for you. Backed by Indian cricket star Virat Kohli, Chisel combines modern gyms, luxury salons, spas, and wellness services under one brand.
In this blog, we’ll explore:
- What does it cost to open a Chisel franchise?
- How much can you earn?
- What’s the process to apply?
Let’s dive in!
Table of Contents
Why Open a Chisel Franchise?
Chisel isn’t just a gym—it’s a full-fledged wellness experience. Since its launch, Chisel has grown into one of India’s fastest-expanding lifestyle brands, with over 100 outlets and a presence in more than 20 cities.
Top Reasons to Consider Chisel:
- Premium services: Gym, spa, salon, and beauty treatments in one place
- Strong branding: Co-owned by Virat Kohli, loved by fitness fans
- Broad customer base: Appeals to fitness lovers, professionals, and urban families
- Full franchise support: Training, setup guidance, tech systems, and marketing tools
What Does a Chisel Franchise Cost?
Chisel offers two main franchise formats, based on your budget and location. Here’s a breakdown of the investment:
| Franchise Type | Total Investment | Area Needed | Franchise Fee | Staff Required | Monthly Sales Potential | Royalty |
|---|---|---|---|---|---|---|
| Studio Model | ₹1.4–1.5 Cr | 3,500–5,000 sq. ft. | ₹5 Lakh | 5 employees | ₹10 Lakh | 10% |
| Super Luxury | ₹2.8–3 Cr | 7,000–10,000 sq. ft. | ₹5 Lakh | 10 employees | ₹20 Lakh | 10% |
Other Expenses to Consider:
- Setup and Interiors: Equipment, decor, branding
- Staff Salaries: ₹1–3 Lakh per month
- Monthly Operations: Utilities, software, maintenance
- Marketing: National marketing by Chisel; local marketing is your responsibility
- Training: A 15-day onboarding session + quarterly refreshers (travel & stay costs to be handled by the franchise owner)
How Much Can You Earn from a Chisel Franchise?
Here’s what the earnings might look like based on current franchise data:
- Startup Sales: ₹3–5 Lakh/month in early months
- Stabilized Sales: ₹10–20 Lakh/month once established
- Net Profit Margin: 12–35%, depending on how efficiently the outlet is run
- Break-even Timeline: Typically 18–34 months
Example:
If your Chisel Studio earns ₹10 Lakh/month and spends ₹6.5 Lakh on salaries, rent, marketing, and other costs, you might net ₹3.5 Lakh/month—that’s ₹42 Lakh annually.
ROI Calculator
Your ROI will be displayed here.
How to Apply for a Chisel Franchise
Ready to get started? Here’s how the process works:
- Submit Interest – Fill out the franchise form on the Chisel website.
- Initial Call – Chisel’s team will reach out for a discussion and initial screening.
- Site Evaluation – They’ll check if your location fits their business model.
- Agreement & Payment – Once approved, you sign the contract and pay the fees.
- Setup & Training – Chisel helps with layout, staff hiring, and system training.
- Launch Your Center – Begin operations and start growing your wellness business!
Is a Chisel Franchise Right for You? Pros & Cons
Advantages:
- Big brand name and celebrity connection
- High demand for premium wellness services
- Business support from day one
- Multiple income sources (gym, spa, salon, aesthetic services)
Challenges:
- High initial investment
- Must manage several business functions (fitness + wellness + beauty)
- Success depends a lot on location and local competition
Frequently Asked Questions (FAQs)
How much does it cost to open a Chisel franchise?
Between ₹1.4 Cr to ₹3 Cr, depending on the model and location.
Is the franchise profitable?
Yes, many outlets report 12–35% margins with ROI in 2–3 years.
Do I need experience in fitness or wellness?
Not at all—Chisel provides all the training and guidance you need.
What makes Chisel different from other gym brands?
It’s more than a gym—it offers a full wellness experience with modern facilities and services.
Final Thoughts: Should You Invest in a Chisel Franchise?
If you’re passionate about health, fitness, and creating a premium customer experience, Chisel could be a game-changing business. It combines strong branding, excellent support, and high growth potential—making it a smart pick in today’s wellness-focused world.
Ready to make a move? Head over to Chisel’s official site and apply now!
